Hello if you were a Search Engine Room attendee ** Slides Finally Available G’day to all of you who are visiting as a result of the Search Engine Room conference. My panel session seemed to go well.  I will take credit to having inspired one person at least - Search Engine Room aka searchengineroom. Big shoutout to my fellow panelists - Andrew Pascoe and Lee Odden , as well as to Martin Kelly for a terrific event. It was really nice to finally meet Andrew Pascoe . As I said in my presentation, I have been reading his blog - Under The Rotunda - for ages and it is always good to meet the person behind the url. I will pop my slides online in the next few days, but as a teaser - this was the outline Search Engine Room 2007 : Blog Marketing and Optimisation Why am I here? Really – What am I doing here? Blogs + Search = Visits A case study on how blogging can work for a major corporate such as Microsoft. Where do they come from ? What are they looking for? The Long Tail of Content! What’s so great about blogs? Trackbacks are good Final Word https://blogs.msdn.com/frankarr Get Started? I also want to again acknowledge Hugh Macleod for his fantastic cartoons which featured prominently. Thanks Hugh! For those who asked my t-shirt is from ThinkGeek Finally, have a look at my speaker badge and see if you notice something weird! Technorati tags: Search Engine Room 2007, SER2007, Frank Arrigo Search Engine Room.ppt Comments Anonymous March 20, 2007 it took me a while, but i’m bored at the airport and killing time so had another look - i thought for a while there my eyes were all blurry cos I’m over-tired or that my glasses were dirty, but then I realised thats jsut the photo. there’s a typo/mispelling in your last name..! Anonymous March 20, 2007 well spotted sir! yeah - the photo is a bit blurry. i blame my lack of any photography skills cheers Anonymous March 21, 2007 the typo’s nothing dood; the true anomaly is the two company names so close in the same badge! (well ms’s name’s not logoed so maybe less drama) … well i could not point out the extra ‘i’ on your surname after pascoe, couldn’t i good night Anonymous March 21, 2007 Hi Frank and Andrew - It was a pleasure doing the panel with you. Your enthusiasm for blogging is inspirig, even for a blatant marketer like myself. :) Anonymous March 21, 2007 The comment has been removed Anonymous March 21, 2007 Could have sworn I had Sun dried Tomato and Lamb Arrigio the other night. Anonymous May 02, 2007 I’ve been meaning to upload my slides from my panel session from Search Engine Room : Blog Marketing Anonymous December 10, 2007 Last week I was in Texas , facilitating a workshop on Evangelism Excellence. It was an internal audience Anonymous December 10, 2007 Last week I was in Texas , facilitating a workshop on Evangelism Excellence. It was an internal audience Additional resources Last updated on 2007-03-21