Business Sunday investigates Corporate Blogging This morning I was interviewed by Ali Moore for a story she is doing to be shown on Business Sunday about corporate blogging. Pretty normal, huh? I’ve done a bunch of these kind of interviews in the past for The Bulletin and Computerworld. What made this different from the others, was that part of the interview took place at my home, with my kids ( Emma, Billy ) and even my mother in law !. Billy scooped ME about the interview . We then headed to my office for the main interview. Ali has been speaking to a number of other folks, such as Trevor and Simon , who should all feature in the story about corporate blogging and I think it will be a pretty good story. So, let me share some of the questions I was asked: How did you start blogging and when did your family get involved? What makes a blog different from a normal website? How does the blog you run at work differ from the one you maintain at home? Is it a sales tool? Do you regulate your blog content and the comments which come back? Microsoft has more than 2,000 bloggers – aren’t those multiple corporate voices confusing? Do you view Microsoft through rose coloured glasses on your blog?  Is it all just “rah-rah Microsoft”? Why doesn’t every other business do it? Are businesses afraid of showing the company “warts n all”? What does “Blog Smart” mean? So you practice “self-censorship”?  Where do you draw the line? Can you get credibility in the blogosphere with self-censorship? What about saying negative things about the company and your superiors – do you have to be careful? What makes a good blog? Have you seen bad blogs? What advice would you give a company like Telstra and where they are going with blogging? Do you need corporate approval to start a blog at Microsoft? Could it be risky? How much have search engines changed the game with blogging? How did I reply? What did I say? Did I cross the line? Best to wait until the show airs, sometime in February to find out. [ Currently Playing : Veronica - Elvis Costello - The Very Best Of Elvis Costello [UK] Disc 1 (03:06) ] Comments Anonymous January 25, 2006 do I have the T-Shirt that proves I was their first? Its funny to me that somehow Hothouse keeps coming up when people talk about blogging in australia. They laughed at me two years ago over a conversation where I stated blogs were the big thing I ended up writing a really big comment and thought, hold on, lets not get into it. Hothouse does great work phenominal work really, but blogging, hey they threw a blogfest in July of last year and NO ONE BLOGGED it. I spoke to their staff… yeah same thing, blogs er… uhm… Its okay stick to what you know- Hothouse knows really amazing informational structure, they use big gnarly software, love microsoft and are IBM Portal players. Hardly a blogging and or social software resource. Anonymous January 26, 2006 Please read my comment posted for your blog on December 23 or I’ll never die a happy man. Thanks Joel Anonymous January 29, 2006 Good one Frank… I am sure hollywood is next :-) Adam www.ssw.com.au Anonymous January 29, 2006 What I find interesting.. is that I never posted the above comment. Why in the world would someone impersonate me?? Best of luck Frank.. Anonymous January 31, 2006 OK, this is one of my “has no technical value whatsoever” posts. Firstly, I was visiting… Anonymous February 23, 2006 I just got left a message from Ali Moore. The story I was interviewed for a few weeks back on Corporate… Anonymous March 06, 2006 I had a interview with Chris Jenkins, the online editor Australian IT, today. He is doing a story… Anonymous March 13, 2006 The interview I had with Chris Jenkins last week has turned into an article which is in today’s Australian… Anonymous May 30, 2006 With all the excitement about my office move, I forget to post about my interview yesterday… Anonymous August 03, 2006 I was interviewed today by Fiona Smith from the Australian Financial Review for a story she… Anonymous October 05, 2006 I had a little chat today with Mark Jones , IT Editor for the Australian Financial Review , for an article Anonymous October 05, 2006 I had a little chat today with Mark Jones , IT Editor for the Australian Financial Review , for an article Anonymous May 02, 2007 The title says it all. Welcome if you were an attendee of Frocomm’s 2nd Annual Public Relations & Anonymous January 04, 2008 PingBack from http://actors.247blogging.info/?p=4861 Anonymous March 20, 2008 PingBack from http://dinnermoviesblog.info/frankarr-an-aussie-microsoft-blogger-business-sunday-investigates/ Anonymous May 29, 2009 PingBack from http://paidsurveyshub.info/story.php?title=frankarr-an-aussie-microsoft-blogger-business-sunday-investigates Anonymous May 31, 2009 PingBack from http://portablegreenhousesite.info/story.php?id=13157 Additional resources Last updated on 2006-01-25